These coffee labels were created for Mystic Mocha, an NC-based coffee shop with a dreamy and otherworldly aesthetic. Drawing inspiration from tarot imagery, I created unique illustrations and identities for each of their coffees. The designs are limited in color to add to the mystical and elegant feeling of the brand and to give each coffee its own immediately distinguishable identity. For an extra magical touch, the label designs are printed in gold foil over a glossy, one-color background.